If you think you’ve had tough interviews, spare a thought for the hopefuls vying for the top job at the United Nations.
A speech in front of the entire General Assembly, a grilling by member states, then quizzed live by the global public through social media.
What all these candidates had in spades, however, was preparation – they knew this was their chance to impress and so they were ready for it.
Here at s1jobs, we too know that being prepared is not just a Scout motto but the key to being an interview smash-hit.
This is particularly true in the online communication side of the Marketing & PR industry, as you’re giving your prospective employer a preview of the same skills you’ll be using in your job.
So whether you’re aiming for a job as a digital communications assistant, social media engagement executive or content manager, here are some top tips on how to impress during your interview.
Be knowledgeable
Research the company and products, their challenges and competitors. Mention specific social media campaigns you admired and explain why.
Focus on social media
Don’t be sidetracked. Be determined to show you know the latest trends and understand the dynamics of different social media channels. Explain what tactics you would use when you get the job.
Show off analytical skills
A good understanding of metrics in measuring engagement and traffic is one of the top skills needed for social media practitioners. So, if you’re not acquainted with them, get up to speed now.
Sell yourself
Don’t be shy. Highlight your accomplishments. Look at your CV and the job description and match your achievements to the role requirements. Be prepared to elaborate on targets and successes.
Be passionate
When interviewing for any job it’s important to show you have passion. The great thing about digital marketing is it gives you a chance to show off your skills and passion in your own time – you can build up an online showcase without even having worked in the industry. For example, set up your own blog to highlight your writing and SEO skills, then promote your content using social media.
Be creative
Don’t tell your prospective employer what they’re doing wrong on social media. Instead offer new and creative ways of approaching things.