You can’t escape them, they’re everywhere!
Crowding around famous landmarks like Edinburgh Castle, skulking in graveyards, shuffling like zombies through parks and pedestrian precincts.
No, not visitors to the Edinburgh Fringe. Pokémon Go-ers.
All pointing smartphones and shrieking ‘gotcha!’ as they nab another Lapras.
Pokémon Go may not be the first example of virtual reality (VR) or augmented reality (AR) – heck, it’s not even the best – but it sure is a statement from the gaming world that functional alternate reality is here.
By utilising a mobile app, gameplay and intelligent location software, the game is sweeping the world like an angry Charizard chasing down Team Rocket.
And you don’t have to be a Poké trainer to realise the career opportunities VR/AR development now offers those working in the IT sector or looking to get their first big break.
So let’s look at the emerging trends Pokémon Go has used to evolve a whole new generation of software, app and game developer roles.
Immersive experiences
Pokémon Go augments reality to bring its characters to users. VR headsets also create a virtual reality by bringing users into new worlds. Both are fully immersive experiences that ultimately put you in control.
This is not just useful for games: think of Youtube 360 and its panoramic streaming. Do you have the imagination to join developers making immersive platforms to give users even more freedom?
Shared experiences
Everyone wants to share their gaming achievements with friends, even just to brag about the MewTwo they caught.
By connecting software, mobile apps and games to the wider world, users are more inclined to get involved and the platform can grow.
Design something that connects likeminded folks and you’re on to a surefire winner.
Open source content
If you’re a top quality coder with a great concept in software or gaming, delivering it for free to the mobile or console market could make your name.
Just look at the world of free mobile games out there and the fact we can now live stream games from PCs or consoles.
Sharing can be a game changer for your career.
Let’s get physical
Pokémon Go’s success relies on the fact your chances of Poké trainer greatness are limited if you don’t get out there and catch them all.
With the increasing affordability of 3D printing and gaming technologies, such as headsets and motion-based pads, ideas that get people moving and focus on healthy habits are the next big thing.