Earrings, airlines and soft drinks: how not to succeed in PR
If you work in PR or Marketing, you’ll know it’s all about getting your message across in the right way and at the right time . . . and not just to the customers. Your carefully-worded slogan and marketing campaign that have been months in the making can quickly come back to bite you in […]
Earrings, airlines and soft drinks: how not to succeed in PR Read More »