Digital Marketing Executive
Rocco Forte Hotels Limited
Digital Marketing Executive
£30000
Rocco Forte Hotels Limited, Edinburgh
- Full time
- Permanent
- Onsite working
Posted 6 days ago, 22 Sep | Get your application in now to be included in the first week's applications.
Closing date: Closing date not specified
job Ref: bffe550736e248c19f01a3c4aaff8184
Full Job Description
- Ensures that the website experience is best-in-class by managing the website imagery and content to ensure our core audiences are catered for
- Develops and maintains the content and image strategy for the brand and individual hotels based on the key marketing strategies.
- Ensures the overall content strategy and distribution is tied into the social media strategy and CRM, ensuring that digital content is fresh, engaging and reflective of brand activities across our markets
- Reviews and organises the content submitted by the hotels and other sources, making sure the language and image suitability of the content is in line with our brand strategy,
- Defines and delivers world-class social media
- Review social media images and copywriting posted by the hotels.
- Maintains and manages images & content for our booking engine
- Oversees the visual and content quality of all CRM newsletters
As Digital Editor you will be an excellent communicator, who is capable of leading the visual and content development of all Rocco Forte Hotels online channels, including brand and individual hotel websites, social channels and third-party sites in order to increase visitors and maintain a coherent brand image/messaging. The Digital Editor is part of the digital marketing team and is working to maximise revenue. The role will provide direction for all digital content, including CRM newsletters content to ensure brand/image coherence for all online communications. The ideal candidate will have a strong digital media background with at least 3 years of experience in a similar luxury hotel, hospitality or retail brand. They will also be a creative and driven individual with strong editing background who has previously managed and edited online content and publications to ensure brand consistency. - 29 Holidays pro-rata per year
- Uniform provided and complimentary laundry service
- Occupational Pension Scheme
- Meals on Duty
- £25 per night discounted rates at Rocco Forte Hotels
- 50% discounts on food and beverage
- 25% discounts on Spa Treatments
- 20% discounts on products in the Health Spa
- Learning and Development Opportunities
- Recognition & Reward Scheme
- Cycle to Work Scheme
- Local Retailer Discounts
- Employee Social Events
- Employee Assistance Programme £30,000 expected package (includes discretionary service charge) Share
At Rocco Forte Hotels, we are committed to giving our Team Members the skills and support required to deliver unrivaled service, and most importantly, to grow in their careers. As a member of The Balmoral team, you will also enjoy a fantastic range of perks, benefits, and rewards including: