Campaigns Manager
Twilio, Scotland-wide
Campaigns Manager
Salary Not Specified
Twilio, Scotland-wide
- Full time
- Permanent
- Remote working
Posted 2 weeks ago, 6 Nov | Get your application in now before you miss out!
Closing date: Closing date not specified
job Ref: 3fac19c8627f40509d16e79e5060b6a0
Full Job Description
Join the team as our next Campaigns Manager (EMEA) on Twilios EMEA Marketing team., Twilio is seeking a Marketing Campaign Manager to join our EMEA Marketing team to support the delivery of our integrated campaigns for customer acquisition, engagement, and success. This is a fantastic opportunity for an individual who wants to work with a collaborative marketing team, developing and executing campaigns and programs that deliver impact and ROI. The qualified candidate will be able to demonstrate a successful history of building, executing, and optimizing demand generation and lead nurturing campaigns with programs that reach and convert new prospects into qualified leads.
The right candidate for this role is passionate about marketing and campaign management who possesses a start-up mentality and is able to adapt quickly in a fast environment. This candidate also enjoys cross-functional collaboration and is interested in working with global teams.
Responsibilities
In this role, you will:
Conceive, develop and lead long-term integrated campaigns, localising and adapting campaigns to meet regional needs and track against plans and timelines
Collaborate and partner with key stakeholders, such as Product Marketing, Performance Marketing and Field Marketing on campaign concept, content requirements, messaging, channel testing and creative development to ensure effectiveness
Identify and measure results against key performance indicators, including regularly providing updates to stakeholders across the business
Analyse progress to plan, report on the results of individual initiatives and key milestones, and provide proactive optimisation recommendations
Support the management of the media plan, and campaign budget for the region, determine ROI metrics and work with key stakeholders to optimise the campaigns based on performance
Communicate regularly with key stakeholders on upcoming campaigns, status of campaign and results of campaigns
Manage production of campaigns with internal teams and agencies to ensure execution timelines are met
Not all applicants will have skills that match a job description exactly. Twilio values diverse experiences in other industries, and we encourage everyone who meets the required qualifications to apply. While having desired qualifications make for a strong candidate, we encourage applicants with alternative experiences to also apply. If your career is just starting or hasn't followed a traditional path, don't let that stop you from considering Twilio. We are always looking for people who will bring something new to the table!
Required:
A thorough understanding of integrated campaigns from inception to execution and whats makes them successful, including an understanding of the considerations for regional and audience variances within the campaign plan
Excellent organizational skills and can multitask across teams, projects and priorities
Experience managing creative and paid media agencies in a SaaS or high-tech environment
3-5 years successful B2B experience running multi-channel and multi-audience campaigns across EMEA
In-depth experience with marketing tools and platforms (Marketo, Twilio Segment, Looker, Salesforce, Contentful, Tableau, Adobe Experience Manager, Social Media)
Desired:
Have a "test & learn" mindset with the mentality to continually assess KPIs to monitor business performance
Excellent verbal, written and visual communications skills
Ability to influence and build effective working relationships with all levels of the organization.
Highly organized, detail-oriented and collaborative - a real team player
Energetic, self-motivated, and agile
Proficiency in multiple languages applicable to the region
At Twilio, were shaping the future of communications, all from the comfort of our homes. We deliver innovative solutions to hundreds of thousands of businesses and empower millions of developers worldwide to craft personalized customer experiences.
Our dedication to remote-first work, and strong culture of connection and global inclusion mean that no matter your location, youre part of a vibrant, diverse team making a global impact each day. As we continue to revolutionize how the world interacts, were acquiring new skills and experiences that make work feel truly rewarding. Your career at Twilio is in your hands.
About the job
There are many benefits to working at Twilio, including things like competitive pay, generous time-off, ample parental and wellness leave, healthcare, a retirement savings program, and much more. Offerings vary by location.
Twilio thinks big. Do you?
We like to solve problems, take initiative, pitch in when needed, and are always up for trying new things. That's why we seek out colleagues who embody our values something we call Twilio Magic. Additionally, we empower employees to build positive change in their communities by supporting their volunteering and donation efforts.