CRM Manager - Smart Meters (12 month FTC)

Everything we do here spins around Plan Zero. So, naturally, the team you'll be joining plays a gigantic role in making that happen. Here's how: The CRM team is responsible for ensuring we maximise our relationships with our customers. This is core to OVO's ambition to be Britain's decarbonisation partner - helping us better understand our customers and take them on the path to zero carbon. CRM helps communicate and engage with our existing customer base through designing customer strategies which are personalised, relevant and timely. This role in a nutshell: You will create and deliver activity that supports our smart meter installation target. Your approach will be data driven and aligned with other areas of the business. You will focus on the outputs that are measurable and drive business performance. These outputs will include development of customer and contact strategies. You will be responsible for development and execution of CRM campaigns. Your key outcomes will be:

• Create insight driven customer and contact strategies to support the Smart business objective
• Work with wider growth and channel owners to align to the customer strategy with other customer facing channels
• Write best in class creative briefs to deliver performance driven communications for email and direct mail
• Manage the delivery process for your campaigns across all channels including briefing data campaign automation teams, email build and call centre readiness
• Working with reporting & analytics to deliver forecasts for activity and understand in flight optimisation
• Measure weekly performance of activity
• Budget management: PO's, budget tracker, forecast
• Develop statistically valid tests based on proposed hypothesis
  
  Have proven experience on CRM and of developing marketing plans
• Have experience in execution of email and direct mail campaigns
• Are proficient in forecasting of campaigns and ability to develop business case for proposed strategies
• Have the ability to develop data driven customer contact strategies
• Thrive in a performance marketing environment
• Are a self-starter who can take action to deliver against a clear objective
• Are willing to step outside of your comfort zone
  
  At OVO, we understand that a one size fits all approach doesn't work for everyone. That's why we created the OVO Way of Flexibility.
All our roles are hub based (Bristol, Glasgow or London), providing a dedicated space for collaboration, connection and teamwork. You'll also have the flexibility to work from home. Everyone belongs at OVO At OVO, we are on a mission to solve one of humanity's biggest challenges, the climate crisis. And we know it takes all of us to change the world. That's why we need diverse people from all abilities, gender identities, ethnicities, ages, sexual orientations, life experiences and backgrounds to join us.

We'll pay you between £40,000 and £50,000, depending on your specific skills and experience. We keep our pay ranges broad on purpose to give us, and you, flexibility to match your experience to our zero carbon mission. You'll be eligible for an on-target bonus of 15%. We have one OVO bonus plan that focuses on the collective performance of our people to deliver our Plan Zero goal. We also offer plenty of green benefits and progressive policies to help you feel like you belong at OVO…and there's flex pay. We'll give you 9% Flex Pay on top of your salary - 4% of this is auto enrolled into your pension, and the remaining 5% is yours to do what you like with. You can use this to buy from our extensive range of flexible benefits, including our green benefits which we've put at the heart of our offering, add to your pension or even take it as cash. Here's a taster of what's on offer: For starters, you'll get 34 days of holiday (including bank holidays). For your health With benefits like a healthcare cash plan or private medical insurance depending on your career level, critical illness cover, life assurance, health assessments, and more For your wellbeing With gym membership, travel insurance, workplace ISA, will writing services, dental insurance, and more For your lifestyle With extra holiday buying, discount dining, home & tech loans, and supporting your favourite charities with give-as-you-earn donations For your home Get up to £400 towards any OVO Energy plan, plus great discounts on solar, smart thermostats and EV chargers For your commute Nab a great deal on ultra-low emission car leasing, plus our cycle to work scheme and public transport season ticket loans Want to hear about our full range of flexible benefits and progressive people policies? Our People Team can tell you everything you need to know. For your Belonging To find better ways to support our people, we need to listen to each other's experiences and find ways to build a truly inclusive and diverse workplace. As part of this, we have 8 Belonging Networks at OVO. Led by our people, for our people - so when you join OVO, you can play a part - big or small - with any of the Networks. It's up to you.