Marketing & Business Development Associate - Renewable Energy

Digital Marketing, Operate CRM tools like Hubspot for email communications to prospects and existing clients.

• Monitor and analyze KPIs such as content engagement, website engagement, click-through rates, and sales pipeline metrics.
• Prepare internal weekly, monthly, and quarterly marcom reports. Business Development: Manage the front end (digital prospecting and qualification steps) of the sales pipeline. Engage in direct client email and phone/teams communication to qualify incoming leads. Actively manage the sales pipeline - engaging inhouse subject matter experts to engage with prospects to support lead-conversion Prepare internal weekly, monthly, and quarterly marcom reports. Expected Deliverables:
• Up-to-date Digital Content: Regularly updated content on the WIX website and LinkedIn pages reflecting the latest company achievements, services, and news.
• Monthly Marketing Reports: Detailed analytics on website engagement, content engagement metrics, click-through rates from LinkedIn and the website, and other relevant KPIs.
• Efficient Sales Pipeline Management: A well-maintained and organized CRM system (Hubspot) showcasing clear progression of leads through the sales funnel.
• Marketing Communication: Weekly and monthly email communications sent out to sales prospects and existing clients without delays.
• Lead Qualification: Timely identification and categorization of qualified leads for the Commercial Manager.
• Automated Reporting Systems: Establishment and maintenance of systems that generate weekly, monthly, and quarterly business development reports.
• Content Calendar: A forward-looking content calendar to guide content creation efforts, ensuring consistent and relevant content delivery.
• Conferences and Events: Support participation at events, organize presentation and stand material, logistics, attendance at events, networking, post event analysis.
  
  Relevant professional experience working in B2B sales, business development and marketing role.
• Background or experience gained in engineering, marine-energy or renewable energy industry advantageous.
• Experience with WIX or similar website platforms like WordPress.
• Familiarity with CRM tools, particularly Hubspot or Salesforce.
• Proficiency with email marketing platforms like Hubspot or Mailchimp.
• Proficiency with Microsoft products, Teams, One Note, Word, Excel
  
  Ventus is working with a growing consultancy business, with a primary focus on innovative projects across the offshore renewables industry, to appoint a Marketing & Business Development Associate. This role will be based out of Aberdeen, with frequent travel to our client's HQ in Bristol.