6 Marketing / PR jobs in East Lothian

A skilled marketing professional to join our team and help us improve our brand awareness and reach our target audiences. We're a charity that delivers services locally but has a national impact and this role will help us grow our reach nationally while supporting the wider team in connecting with our audiences at a more local level. We're looking for someone who can put strategy into action and, importantly, track performance. You'll have experience in line management or have led a similar-sized marketing team, so you're comfortable providing support and guidance to develop people and help them achieve their KPIs. As a small team, you'll be comfortable being hands-on and able to deliver impact with limited resources. You'll take the lead on developing concepts for campaigns to achieve our goals and support your team to deliver projects that optimise and improve our channels. As a creative thinker, you'll know what makes compelling content. As you keep up with marketing trends and use data insights, you'll know when to shift strategy to drive channel performance. You'll be responsible for our estate of digital assets and you'll manage the day-to-day relationship with our digital agency. You'll work with them to ensure we're making the most of our Google Ad grant and that our website is optimised. Passionate about accessibility you'll use your marketing skills to co-produce campaigns and content with our lived experienced experts that help encourage people to join our services, work in our teams and advocate for the rights of the people we support. Key Purpose of the Role: To develop and lead marketing strategies and plans to support our organisational aims

To thrive in this role, you must have:

• Previous experience in a marketing role
• Line management experience where you've supported someone to meet objectives and KPIs
• Adept at using data and insights to devise effective strategies
• Experience of delivering marketing, digital and communications campaigns
• Experience of delivering against and reporting on KPIs
• Demonstrable experience of SEO, PPC, social media and email marketing
• Strong knowledge of GA4
• Proven track record in utilising paid channels, including Google and Meta Ads
• Excellent interpersonal skills with the ability to manage the needs of both internal and external stakeholders
• Experience of managing multiple projects whilst still meeting deadlines
• Excellent problem-solving skills with the ability to develop creative solutions with limited resources
• A flexible approach to working and a willingness to support colleagues across the organisation
• Alignment with United Response's values and a commitment to delivering our vision and mission
Desirable
• Experience of working in a marketing or communications role in social care
• Experience of the management and development of brand strategy
• Experience leading and coaching a similar sized team
  
  United Response is a leading national charity, passionate about empowering individuals to lead fulfilling lives. We are committed to promoting independence, inclusivity, and equality for all, breaking barriers to ensure everyone can live, work, and socialise in their communities.Our core values Creativity, Strength, Honesty, Responsiveness, and Unity drive everything we do.
  
  At United Response, we recognise and reward your contribution with:
• Annual Leave: 25 days of paid leave plus 8 bank holidays (pro-rated for part-time roles).
• Career Development: Fully funded training and recognised qualifications.
• Financial Security: Pension and life assurance benefits, alongside enhanced maternity and paternity pay.
• Wellbeing Support: Free access to occupational health, physiotherapy, and counselling services.
• Recognition Programs: Celebrate achievements through our UR Stars Recognition Scheme.
• Discounts: Savings at over 3,500 retailers via our online shopping platform.
• Travel Support: Season ticket loans for commuting.
• Referral Incentives: Rewards for introducing friends to our team.