Digital Direct to Consumer (D2C) Lead

Digital Direct to Consumer (D2C) Lead
Excellent package including base salary, annual bonus, car allowance and other benefits
Hybrid 2 days on site in Glasgow

We have a fantastic permanent opportunity with our award-winning client for a Direct to Consumer (D2C) Lead. You will be responsible for developing and executing strategies to drive growth, revenue and consumer engagement through direct channels. You will work cross-functionally to build and optimize the D2C proposition, enhance the consumer experience, and maximize the potential of the D2C business.

• You should have a track record in building D2C capability with the ability to engage with a variety of internal and external stakeholder and third parties.
• Experience of managing P&L for E-Commerce; deliver growth vs target revenue, profit and brand metrics by developing and implementing range of strategies and tactics to improve performance at each part of the consumer journey.
• Hands-on experience in managing the end-to-end consumer journey, experience in brand building and creating engaging consumer experiences, both online and offline.
• Experience creating D2C strategies, including business models and propositions.
• A strong track record of partnering with brand, market, and consumer operations teams to ensure D2C initiatives complement overall brand and commercial performance.
• Oversee all aspects of D2C business model, including consumer journey design, website management, mobile-first user experience, product range, marketing, fulfilment, and customer service. This ensures a seamless and luxurious consumer experience.

This is a fantastic opportunity to make a huge impact on a global scale with one of Scotland's most recognisable brand names with the responsibility of leading the Direct to Consumer (D2C) business of premium level products.

With an incredible suite of benefits on offer including competitive salary, car allowance, bonus, product allowance, private medical and company pension, this is an opportunity not to be missed.